With the Wear app, Yusaku Maezawa
has built a fashion army that is seven
million users strong. Every day,
creative individuals all over the world
upload photos of themselves dressed
according to the hashtag of the day—
#croppedjeans or #oversizedsweaters, for
instance. e pics can even be tagged
to indicate the designers the posters are
showcasing.
Says Masahiro Ito, CEO of engineering
for Wear's parent company Start Today,
"Fashion always has an aspirational
aspect to it, and Wear can be a great
source for finding new inspiration."
So, rock those chunky heeled boots and
show 'em what you got.
SCIENCE
Twinkie-
Flavored
Carrots
e nose always knows…or does it? Scientists have discovered that
because of the role aroma plays in metabolism, you could be convinced
that you're having your fourth Twinkie for a snack when in reality,
you're still munching on carrot sticks. No, this is not a form of
hypnosis. rough lab work, scientists have been able to isolate natural
aromatic molecules and add them to certain foods. e taste testers in
experiments were able to point out that the delicious vibes they got from
eating healthy dishes were in fact coming from the aroma molecules that
were added. is has led to the invention of a device that can deliver
a continual aroma stream to your nose as you eat. With this research,
eventually food manufacturers can formulate healthier food products
without sacrificing taste!
FASHION
Virtual
Runway
EXECUCAR
Higher Standards, Better Rides
$
5
o
one-way
$
10
o
round-trip
Use code RV4LB
or
Oer valid on black car and SUV. Restrictions may apply.
ExecuCar.com