Presenting

28 B January | 2024 28 Trend 3 POSTMERIDIAN E very day, immediately following our lunch breaks and just before we wind down for the evening, we immerse ourselves in the postmeridian magic— that special time in the late afternoon when life is bathed in soft golden hues. It's a moment when time slows and even the most commonplace things, such as dust particles, twirl in the milky sunlight, acquiring a magical quality. Welcome to the "Postmeridian" trend, an homage to this enchanting moment through the exploration of color and approach. In the "Postmeridian" aesthetic, coined by us as the "Postmeridian glow-up," we've witnessed an upward trend in floristry seamlessly harmonizing with the play of sunlight. e luminaries of flower artistry wield simple materials like grass strands and shaggy moss, transforming them into sculptural masterpieces, demanding the careful attention of an audience. By employing insignificant materials and multiplying them by mass and focusing their power through artistic manipulation, flower artistry is realized. Braided grass assumes the spotlight as the anchoring canvas while unripe fruits and visually complex flowering vegetables, such as closed artichoke heads, Brassica and Allium, cluster together, creating a subdued yet captivating drama. Colors in this trend seep across the neutral spectrum, reaching from beige into velvety deep greens. To prevent boredom, an intentional touch of drama is introduced with a zap of yellow-green focal flora upfront, commanding attention. Jumping from the "Postmeridian" flower bucket are green hellebores, Anthurium, Zinnia and Eustoma/ Lisianthus, all adorned in a captivating vernal palette. Recommended supporting flowers include delicate mock orange blossoms with sunny centers and petite daisies. When considering the application of the "Postmeridian" trend for retail clients, the key lies in translating its sophisticated charm into accessible and appealing arrangements. For retail shops aiming to captivate their customers with the "Postmeridian" allure, we recommend curating arrangements that showcase the serene and accepting qualities of this style. Incorporating elements like braided palm frond leaflets as a foundational element can add a touch of understated elegance, and adding an unexpected piece of woody branch can bring a unique and captivating drama. e color palette can be adapted to suit the preferences of a diverse clientele. Retail florists can experiment with temperate-climate flowers, such as bells-of-Ireland, in this youthful, fresh and modern palette, creating arrangements that not only capture the essence of "Postmeridian" magic but also appeal to the tastes of their customers. For wedding and event florists, the "Postmeridian" trend is a sophisticated suggestion for modern and minimalist-minded clients. Low table-runner arrangements, resembling floral poetry, initiate conversations. Envision floating cloud- style floral installations, sustainable marvels that add an intriguing touch to boxy and plain wedding venues. Flowers styled in the "Postmeridian" fashion instill a sense of serene acceptance in any space they grace, making them an ideal fit for corporate floral clients. Whether elevating an art gallery or welcoming spa-goers to a day of indulgence, the technical prowess of floral design techniques coupled with a neutral palette create an irresistible desire to savor beauty, just as we do during the golden hour. AFTF 24 Botanical Installation: Plant the Future, Miami, Fla

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