14
B January | 2024
FLORIST SPOTLIGHT
YB: Believing in oneself and avoiding comparisons, both
within and beyond the industry, is crucial. It's easy to fall into
the trap of thinking others are more successful or talented,
which can be incredibly stressful. In this era of abundant
information and references, it's common to feel overwhelmed
rather than inspired. Initially, finding one's own style can be
uncertain, and drawing inspiration from other designers is
fine, as long as it doesn't lead to replication. Experimentation
is key, which will lead to discovering what resonates most
within us. Also, remember that flowers are our medium of
expression, and no arrangement or creation will be the same
when infused with passion, creativity and love. is is how
we cultivate our distinctive viewpoint and make our mark.
It's also vital to take pride in who we are and what we do as
floral designers and artists. We're not just beautifying spaces;
we're integral to events, bringing joy, light and vibrancy
through our work to those who experience it. at's why we
must think outside the box and dare to do things differently.
Travel, and push your boundaries. Don't settle for the first
idea; seek beyond. And this is paramount: Seize every
opportunity fearlessly. Never underestimate your potential,
and stay attuned to trends. Continuous learning is key. Read,
watch videos, enroll in courses and workshops, connect with
fellow professionals, and build a robust network. Embrace
every relationship with your colleagues; sharing and learning
from one another is invaluable.
FR: What advice do you have for floral
designers starting in the industry?