Extra Features and Video Online FloristsReview.com
R E A D O N L I N E
59
Extra Features and Video Online FloristsReview.com
R E A D O N L I N E
59
Custom gift selection
from Stems Brooklyn
Brooklyn, N.Y.
It is important to research and explore gift-basket suppliers to find products
that speak to your target market—and there are many great ones. For
example, burton + BURTON, in Bogart, Ga., carries baskets and gifts, mugs,
"shelf-sitters" for practically any occasion and holiday, and much more. ey
also sell hundreds of items to create gift baskets, such as shred, basket bags,
cellophane and ribbon. "Our most popular items to include in gift baskets
are mugs, figurines and shelf-sitters with sentiments for different occasions,"
shares Kacie Carswell, marketing manager at
burton + BURTON.
Also search for local and regional-
themed or produced products. "Local/
regional" gift assortments are
always winners. Look to local
artists, soap makers,
candle makers,
chocolatiers; the
list goes on. Look
for products that are
unusual and distinctive and
that will differentiate you from the
national gift-basket companies.