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Florists Review - July 2023

Florists' Review Media Group has served the global floral in study for over 124 years.

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Extra Features and Video Online FloristsReview.com R E A D O N L I N E 21 "If you have flower cooler designated for event work, program the temperature to be between 55 F and 60 F so that the flowers are not adversely affected by extreme temperature changes throughout the designing, delivery and installation processes," he advises. If event designs are created off site, in a store or design facility, the process of transporting them to the event venue can also affect the life of the flowers. "Refrigerated vehicles are, of course, the best option," Vásquez says. "Once at the event site, flowers should be kept in a cool or air-conditioned area for as long as possible before being placed outdoors. However, if the site does not have such an area, keep the designs in the refrigerated truck(s) until the last possible moment. Depending on the time of the event and the availability of the venue, I like to have all designs placed three hours before the start of the event." For designs created on site, Vásquez recommends keeping the flowers in buckets of water, to keep them hydrating for as long as possible. "Regardless of whether we create floral designs on site or in our facility, we spray all of the flowers with a finishing spray [e.g., FloraLife® Clear Crowning Glory® or FloraLife® Finishing Touch], which slows dehydration, helping flowers stay as fresh as possible," Vásquez concludes. Rodrigo "Varito" Vásquez, AIFD, CFD, FSMD, FPCF Rodrigo "Varito" Vásquez, AIFD, CFD, FSMD, FPCF

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