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Florists Review - July 2023

Florists' Review Media Group has served the global floral in study for over 124 years.

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42 July Design Step by Step Design CREATING ART WORKS OF DRIED AND PERMANENT FLORALS CAN GENERATE A NEW STREAM OF CUSTOMERS AND REVENUES FOR YOUR SHOP—AS WELL AS OPPORTUNITIES FOR UNPARALLELED CREATIVE EXPRESSION AMONG YOUR DESIGNERS Floral design by Jules Lewis Gibson | Photos and text by Nita Robertson, AIFD, CFD | Presented by Schusters of Texas Step 1 Select and organize the botanical materials for the project, including a variety of mosses, dried and preserved fl owers, and other accent materials. DESIGN TIP: Because this project is intended to be hung on a wall, attach a heavy-duty D-ring picture hanger in each of the upper corners on the backside of the plywood or MDF panel before you begin designing. Then, secure a length of heavy-duty picture-hanging wire tautly between the D-ring anchors. Be sure to choose D-ring hangers and picture-hanging wire that will support the weight of the fi nished design (visit picturehangsolutions. com/collections/wire for more information and instructions). Step 2 Position an interesting piece of driftwood on the front of the wood panel, and secure it in place with heavy- gauge fl orist wire or a thin braided steel cable tightly wrapped around screws. Secure the driftwood to the wood panel in at least two places, depending on the length and weight of the driftwood. Step 3 Lay out the botanical materials on the wood panel, includ- ing various types and thicknesses of moss, to visualize the design, before you begin hot-gluing them in place. Sketch a design on the wood panel to use as a roadmap for Botanical Wall Art 2 3 42 Design

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