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Florists' Review May 2023

Florists' Review Media Group has served the global floral in study for over 124 years.

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Extra Features and Video Online FloristsReview.com R E A D O N L I N E 39 P roms are big business. From "promposals" to dresses tuxedo and rentals; shoes and jewelry; hair, manicure and makeup; dinners and after-prom activities; limousine and party bus rentals; and more, many sources estimate that teens will spend an average of around $1,000 each on their prom nights this year. While prom dresses represent the majority of that spending for most teenage girls ($100 to $600, on average), flowers are also important to them. You can capture their attention (and get your share of those expenditures) by creating exciting, personalized floral designs—options beyond the traditional corsages of their parents' era (heaven forbid!). Flower jewelry, including necklaces, bracelets, earrings and rings, is one such option. is showstopping floral necklace, created by Angelyn Tipton, AIFD, CFD, GMF, floral coordinator and instructor at the Floriology Institute in Jacksonville, Fla., will certainly wow Gen Z consumers—and their parents—and could just earn you new customers for life. MATERIALS BOTANICALS •Phalaenopsis amabilis (moth orchid) •Chrysanthemum crissum (spray mum) •Dianthus barbatus (sweet William) •Limonium sinuatum (statice, sea lavender, wavy-leaf sea lavender, notch-leaf sea lavender) •Liriope muscari (lily grass) HARD GOODS •OASIS ™ Aluminum Wire (Silver; four 30" lengths, one 90" length) •OASIS ™ Aluminum Wire (Apple Green; two 30" lengths) •OASIS ™ Metallic Wire (Silver) •Flowing Willow Design Leaves (four) from Fitz Design •OASIS ® Floral Adhesive •OASIS ® UGLU ™ Adhesive Dashes •Silicone place mat STEP 4 Cut two small strips of a silicone place mat to create a surface on which to glue the flowers (you can also use cardboard, card stock, plastic craft sheet or other thin yet sturdy material). Adhere these pieces to the curlicue armatures with adhesive dashes. STEP 5 Glue the fresh botanicals and accessories to the silicone-place-mat strips with liquid floral adhesive. Curl blades of lily grass into tight coils, and secure the coils by placing an adhesive dash on the tip and/or one side of each coil. 5.1 5.2 Extra Features and Video Online FloristsReview.com R E A D O N L I N E 39

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