48
January | 2023
MAKE MORE
MONEY WITH
QUALITY
FLOWERS
R
Reduce shrinkage and increase
profi ts by making a New Year's
resolution to follow strict care
and handling practices each day.
Every fl orist operation can
achieve improved profi ts with
quality fl owers. And, with regular
attention to these handling
practices, every employee will
understand his or her role in
delivering quality products to
happy customers, contributing
to a healthy bottom line.
By Terril A. Nell, Ph.D., AAF
Research Coordinator
American Floral Endowment
NEW
YEAR'S
RESOLUTIONS