Presenting

32 October | 2022 Feature 1. Where can people fi nd you on social media? SP: Instagram @u.fl .o.sophie 2. Where are you located? SP: London, U.K. 3. What is your business name: SP: U.FL.O.—Unidentifi ed Floral Object 4. Who is your favorite fl oral social media creator? SP: Sue McLeary, @passionfl owersue 5. How many times a day do you check your social media? SP: I don't like to admit to it, but a lot. 6. Did you go to fl ower school or complete and apprenticeship? If so where and with whom? SP: I didn't go to school or complete an apprenticeship. I managed to get work experience in a very small London shop after asking almost every shop in the city if they would have me. I worked whenever I could and then, one day, a guy got fi red, and I took his job. e rest in history. 7. Who is your dream celebrity fl oral client? SP: Ooh, that's a great question. I would love to be Kat Von D's in-house fl orist. Her aesthetic is so beautiful. 8. Which chore do you dread most? SP: Breaking down installations. Untangling chicken wire is probably the worst! 9. Which chore do you fi nd strangely satisfying? SP: Conditioning. I love the quiet time I have with the fl owers, preparing them for use and giving them a moment of calm in water before their performance. 10. Which three tools can you not live without? SP: Scissors. I am useless with a knife, and without scissors, I'd be doomed. I am also an avid note writer, so my notebook is a must. It's where I scribble and draw really bad drawings that make sense only to me. 11. What current fl oral trend excites or inspires you? SP: Sustainability is a subject that I have been pushing for the past few years within the school [McQueens International Flower School– London], and every day we explore, invest and practice more sustainable methods, which is super exciting. 12. Tell us about your proudest moment as a fl orist. SP: I am super proud when students go onto to have fl owers in their everyday lives. e fact that I may have had an input in their fl oral careers is massive for me. 13. Share two lines of advice you wish you were told when you became a fl orist. SP: "Enjoy the ride, time takes time" and "Even when you make something you don't like, don't give up." 14. What is your favorite rose variety? SP: 'White Majolica' spray roses. I love their pretty little centers. 15. What is your favorite fl ower? SP: Tulips are most defi nitely my favorite. I love how rebellious they are. 16. What is your favorite foliage/ greenery? SP: Geranium—the scent is insane! 17. Which fl ower do you wish more customers would request? SP: 'Secret Garden' roses. ey are not only a beautiful soft pink but they also open to be big and blousy, and, for your money, you get a lot of drama. 18. Is there fl ower you dread designing with, and why? SP: Hyacinths. e smell just kills me. Also, their fat stems make designing with them diffi cult. 19. Where do you go fl ower shopping? SP: New Covent Garden Flower Market, in London. 20. What is your No. 1 most surprising nonfl oral super power? SP: Dog whisperer. I adore dogs and want to spend every spare moment I have with them. Instagram Star of e Mon 20 Questions with Floral Designer Sophie Powell

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