Top Sources
for High-quality
Permanent Botanicals
Floral Supply Syndicate
fss.com
Melrose International
melroseintl.com
Pioneer Imports & Wholesale
pioneerwholesaleco.com
Winward International
winwardsilks.com
ATLANTA
DALLAS
LAS VEGAS
MELROSEINTL.COM
consumers, many of who place a high value on
"authenticity" and "realness." Check the websites
of major home décor and furnishings retailers to
check out what they call their
permanent botanicals.
ird, watch the trends, and design for them.
For example, with more individuals working
from home, home office décor is skyrocketing.
Advertise permanent flower arrangements,
plants, trees, greenery shelves, even flower and
greenery walls to appeal to these consumers.
Fourth, use contextual photos to help customers
visualize: Show permanent arrangements in
home, office and restaurant settings. Set up a
photo shoot in your home or shop or a
nearby restaurant.
Finally, don't market on just one channel. Set up
a home vignette in your shop, post it on your
website, show it on social media and in direct
mail. Consistency and repetition are key!
• Learn more about renting permanent designs
and plants for weddings at pioneerwholesaleco.
com/blog/products/low-stress-profitable-process-
beautiful-wedding.html.
• Discover trends in permanent bridal bouquets
at pioneerwholesaleco.com/blog/products/bridal-
bouquet-trends-today.html.
