22
June | 2022
Feature
Many people love all things exotic, and with tropical cut
fl owers, they don't have to take an
expensive trip to get a taste of the
exotic. The sheer size of some of
the fl ower types makes them
the perfect choice for bold
and exquisite event design,
and the myriad colors and
varieties limitless and versatile
options. Tropicals are thought
of as being vibrant and bold
in color, but don't forget that
many types are available in
paste-hued varieties, too.
Tropical blooms are such fun to
work with. I recently spoke with
Phil Rulloda, AIFD, CFD, AAF, PFCI,
the internationally renowned
"King of Tropical Flowers," fl oral
designer, educator and author.
Known for his inspiring fl oral
design style and foliage-weaving
techniques, Rulloda encourages all
designers to present tropical fl ower
designs to their clients on a
regular basis.
"If you show consumers what is
possible and available, they will fall in
love with the magic of tropical fl owers,"
Rulloda says. "Go beyond the more common
types and varieties because there are so many
interesting ones to explore. The characteristics of
tropicals are so unusual, distinctive and special, so give
tropical fl owers space in your designs, to showcase these
premium products in their fullest glory."
A newer design concept is "Tropical Nouveau"—the blending
tropical fl owers with temperate and even locally grown fl owers,
to create softer looks. The color and textural blending make for
designs that are even more intriguing daring and unusual.
Explore all the possibilities tropical fl owers have to offer!
D igning w Tropical Fl ers