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Florists' Review November 21021 Issue

Florists' Review Media Group has served the global floral in study for over 124 years.

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Feature 22 November | 2021 Monarch Garden & Floral Design, in Petoskey, Mich., points out that one can be creative with all budgets. Consider taking a trip to a thrift store, to get props for your displays. is is an opportunity to put your creativity to the test. You can use old doors and large pieces of wood for backdrops, if needed. If your location and climate permits, display plants or a garden box in front of the shop, to entice passersby to come in. Make sure your displays are inviting and interesting enough to give passersby a reason to enter your shop. It is also important to change your displays frequently, to keep interest in your shop alive. This Page, Top to Bottom: @ florartesantwerp | Antwerp, Belgium Monarch Garden & Floral Design | Petsokey, Mich. @fleuriste_belfast | United Kingdom Opposite Page, Clockwise: @floratorium | New York, N.Y. @floratorium | New York, N.Y. @floratorium, @dominiqueansel | New York, N.Y. Five Tips for an Effective Window Display 1. Tell a story 2. Create and develop a theme 3. Make it dramatic and eye catching 4. At night, perhaps put lights in the display for cars passing by to see it 5. Use seasonal colors

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