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Florists' Review May 2021

Florists' Review Media Group has served the global floral in study for over 124 years.

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ENGLAND Lizzie Powell and Latoyah Lovatt Early Hours London London @earlyhoursltd earlyhours.co.uk "Early Hours: Cockney rhyming slang for 'flowers'" Established in 2012, Early Hours London was created by Lizzie Powell and Latoyah Lovatt, who combined their floristry knowledge and fearless artistic flair, with the goal of taking floral design to the level of modern art. A trendsetter in the flower industry, Early Hours has become synonymous with originality. Working with some of London's most exclusive venues, including e Ivy, Sexy Fish and Balthazar restaurants and Harvey Nichols luxury department store, as well as private celebrity clients and luxury event producers, Powell and Lovatt have designed some of the most talked-about floral displays in the U.K. eir unique approach to floral design often sees the team working with an array of mixed media such as neon lighting, spray paints, glass shards, glitter, balloons, small props and decorations to achieve truly captivating and one-of-a-kind results. In fact, their outstanding commercial installations have become sought-out destinations in their own right, quickly drawing social media attention around the globe. Powell and Lovatt have also won the "People's Champion" and "Highly Commended" awards at the coveted "Chelsea in Bloom," the annual floral art show that coincides with the "RHS Chelsea Flower Show" in London. Binky Nixon Photography Nataly J Photography Nataly J Photography Extra Features and Video Online FloristsReview.com R E A D O N L I N E 17

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