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7
Americans Continue to View
Real Estate as the BEST
Long-Term Investment
At a steady 35%, real estate remains the most favored
investment for Americans, as has been the case since 2013.
More than a third of Americans have named real estate as
the top investment for several years.
Stock investors soured on stocks and mutual funds a bit
as the best long-term investment— with the percentage
naming stocks dropping from 27% in 2019 to 21% in 2020.
However, the unprecedented rise in stocks since Gallup
conducted this study in April 2020 has undoubtedly resulted
in more favorable feelings about investing in the stock
market.
Roughly one in six Americans view savings accounts
or CDs (17%) and gold (16%) as the best long-term
investment. Relatively few Americans say that bonds (8%)
are best. While savings, gold and bonds have each seen
small, individually insignicant increases since last year,
their collective seven-point increase in these non-stock
investments illustrates how Americans' perspectives have
shifted in this new economic environment.
Real Estate
35%
Stocks
21%
Savings
17%
Gold
16%
2014 2015 2016 2017 2018 2019 2020
Gallup: April 2020
35%
21%
17%
16%
REAL ESTATE STOCKS SAVINGS ACCOUNT GOLD
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